ANDRIYANTO, Muhammad Adi; FITRIADI, Budhi Wahyu; OKTAVIANI, Nita Fauziah. The Influence Of Digital Marketing And Electronic Word Of Mouth On Purchasing Decisions (Survey of Lestari Product UMKM Consumers). Journal of Management, Economic, and Accounting, [S. l.], v. 3, n. 2, p. 273–284, 2024. DOI: 10.37676/jmea.v3i2.426. Disponível em: http://jurnalunived.com/index.php/JMEA/article/view/426. Acesso em: 3 nov. 2026.