AZHAR, Andi. Swipe, Like, Buy: A Netnographic Study On The Impulse Buying Behavior In Tiktok Shop Ecosystem . Journal of Management, Economic, and Accounting, [S. l.], v. 4, n. 2, p. 663–672, 2025. DOI: 10.37676/jmea.v4i2.900. Disponível em: http://jurnalunived.com/index.php/JMEA/article/view/900. Acesso em: 24 sep. 2026.