NABABAN, Kartika Novelia; SARAGIH, Megasari Gusandra; DIANA, Yana. An Analysis Of Influencer Endorsements, User Reviews, And App Features On Customer Purchasing Decisions In Online Shops Shopee Medan City. Journal of Management, Economic, and Accounting, [S. l.], v. 5, n. 2, p. 1295–1308, 2026. DOI: 10.37676/jmea.v5i2.1612. Disponível em: https://jurnalunived.com/index.php/JMEA/article/view/1612. Acesso em: 9 may. 2026.